Where do your users drop off? Which paths convert, and which ones leak? These are the questions every digital team asks — and now Alke Analytics gives you the tools to answer them. Introducing Funnels: a fully-featured conversion analysis engine built right into your dashboard.
Open and closed funnels, session-based
Alke Analytics supports two funnel modes to match your analysis needs. Closed funnels enforce a strict step-by-step sequence: users must complete each step in order within a single session to count as converted. Open funnels are more flexible, allowing users to take detours between steps while still tracking the overall progression.
Both modes are session-based, which means they reflect real user behavior within a single visit — giving you an accurate, actionable picture of how people navigate your site or app.
See where users drop off — and where they come from
Each step in a funnel displays two critical data points: the drop-off rate (how many users left the journey at that point) and the arrival rate (how many users entered the funnel from a previous step). This dual view lets you pinpoint friction points with precision and understand whether a drop-off is a design issue, a content problem, or simply natural behavior.
Compare segments with series
Funnels become even more powerful when combined with series. Want to compare how mobile users convert versus desktop? Or how organic traffic performs against paid campaigns? Add multiple series to any funnel and see side-by-side conversion data for each segment — instantly revealing where specific audiences struggle or excel.
Save and reuse your funnels
Building a funnel can involve careful selection of steps, filters, and series. That’s why every funnel configuration can be saved and accessed later with a single click. Share your most important funnels across your team, revisit them over time to track improvements, or use them as templates for new analyses.
Performance you can count on
Under the hood, we’ve invested heavily in query optimization for funnel calculations — especially for closed funnels, which require complex sequential matching across large datasets. The result: fast, responsive funnel reports even on high-traffic properties with millions of sessions.
